Creative Services
Ideation, Brain Storming, Imagineering and Stage-gate Product Development
Need a new product idea?  Do your customers have unmet needs?  Need to get some attention
drawn to your offerings?  

I can help you!  Let me facilitate an energetic, creative and fun lateral thinking session,
brainstorming blitz and help you get that product from concept to profits by utilizing stage-gate
product management.  From new and unique sandwiches to financial service offerings I have the
right stuff to help get the most radical ideas from you and your team!


Quality
When I talk about "quality" I am talking about employing best practices, continually improving
and energizing and utilizing your firm's full collective knowledge.  Quality means making your
business, your world and your life better.  It's what defines and motivates successful individuals,
organizations and communities.  Quality is ever-evolving.

    Total Quality Management (TQM)
    TQM is a comprehensive and structured approach to organizational management that
    seeks to improve the quality of products and services through ongoing refinements in
    response to continuous feedback.  

    As an expert in customer loyalty and creating fan driven sales I understand how to
    capture accurate customer feedback and turn it into new values, plans and processes that
    make profits soar.

    Six Sigma
    Six Sigma is a rigorous and disciplined methodology that uses data and statistical analysis
    to measure and improve a company's operational performance by identifying and
    eliminating "defects" in manufacturing and service-related processes.  Commonly defined
    as 3.4 defects per million opportunities, Six Sigma can be defined and understood at
    three distinct levels:  Metric, methodology and philosophy...

    I have years of experience as a consultant certified in Six Sigma.  I have worked on many
    large-scale and complex projects and have identified millions of dollars in process
    opportunities.

    I can apply several different Six Sigma methodologies to your business based on the
    needs of the project, including factors such as return, effort and duration.  Depending on
    your situation I can employ DMAIC, DMADV, Lean, Kaizen or "Just Do It" methodologies.  

    Root Cause Analysis
    Not sure why something is not working like it should be?  Are you sales high but your
    profits low?

    I am an expert at employing proved root cause analysis methods to get to the bottom of
    what really is causing you pain.  I use the "5 Whys", failure mode and effects analysis,
    Ishikawa, Pareto and fault tree analysis methodologies.

    Voice of the Customer
    In order to give your customers what they want you're going to have to know what they
    are asking for.  One of the most important yet most often neglected aspects of business
    today.  

    I capture your customer's voice for you by asking the right questions of the right people
    via surveys, eSurveys and focus groups.

    Kaizen Blitz!
    I am an expert in facilitating intense, focused, short-term projects to improve a process.  I
    provide training, analysis and design and re-design of a product line or area as well as
    orchestrate the event.


Idea Factory
Below are some books, publications, inventions and business plans that I have rolled out or am
working on today.


    Branding Successes

    Strong Island Girl Gear
    A young, fun line of active wear designed for grrrrrrrls who like to compete to WIN!!!

  • Cherry Bomb™ Auto Racing Gear - clothing branding that targets female auto
                                                                           racing clientele

  • Bangtailz™ Moto Racing Wear- clothing branding that targets female mountain
                                                                     biking clientele

  • Towhead™ MTB Racing Wear - clothing branding that targets female
                                                                     motocross/supercross clientele

  • Buttah Skawtch™ Pony Racing - for your little equestrian enthusiast

  • Oar Monger™ Speed Boat Racing - for the mermaid in your midsts.

  • F.I.Y.A.™ foot gear- branding for hip hop targeted footwear.



    Corrigano's Baked Goods

    Because you gotta eat!

  • Corrigano's Soft Shell Cannoli™ - the delicious sweet creamy Italian filling you love so
    much but tucked into a soft  chewy shell that won't crack up on you.  Available in Vanilla,
    Chocolate, Pistachio, Marsala Wine flavors.


  • Old Salt Chips™ - Crunchy potato chips the way the used to make them.  Available in Piss
    & Vinegar™ (Salt & Vinegar), Spit Fire™ (Habanaro and Jalapeno),  Face Plant™ (Sweet
    Potato & Marshmallow) and Crusty Snotz™  (Salt and Honey)



    Business Models

    Captain Bill Flyer (c) Distribution
    Franchise of themed handbill distribution.

    Little Louis Foundation White Paper
    White paper for vision development for charitable foundation.

    Rock, Paper Scissors Tournament White Paper
    Inclusive charity event.

    Scavenger Hunt Concept Paper
    Online multi channel commitment marketing event

    Paloma Cove Gentrification Plan
    Aligning neighborhood needs and expectations without resorting to Incorporating.

    Long Island Family Evacuation Plan
    When thinking "out of the box" can save the lives of your family.

    Everyman Pentathlon
    All inclusive Island-wide event to encourage healthy habits in youth by getting adults to
    lead by example while showcasing municipal park resources.

    Toast of the Town Publicity Event



    Books and publications

    American Happiness 101
    The pursuit of happiness pursuit.

    Managing Telework
    Out of sight can be out of mind...or it can be out of SIGHT!

    Filbert McGillicuddy Asks A Question
    A short little children's book that teaches a lesson on happiness, celebrates diversity,
    introduces colloquialisms and provides teachers and readers to exercise prediction skills.  

    Real-time Application To Evaluate User Satisfaction ("RATE US")™
    Service that allows for instant dynamic customer feedback.  
One Life Logo
Whaleneck River Logo